How ratios and proportions work
A ratio compares two quantities, written A:B. Two ratios that describe the same relationship form a proportion, A:B = C:D. Simplifying a ratio means dividing both sides by their greatest common divisor; solving a proportion means finding the one missing value that keeps the two ratios equal.
Simplifying and cross-multiplying
The cross-multiplication rule — the product of the outer terms equals the product of the inner terms — is what lets you solve for any single unknown.
Worked example
Simplify 18:24, then solve 3:4 = 9:?: